Dale Jr., Nationwide Ink Personal Services Contract

Ron Lemasters | JR Motorsports | 1/23/2018

Dale Jr. Nationwide News

Dale Jr. and Nationwide have announced that the NASCAR legend and long-time Nationwide member will remain a spokesman after signing a multi-year personal services agreement with the company.

MOORESVILLE, N.C. (Jan. 23, 2018) – When Dale Earnhardt Jr. talks about his relationship with Nationwide, you get a sense of the history behind it. The 15-time NASCAR Most Popular Driver and two-time Daytona 500 winner has been with the company as a member for a quarter century and a spokesman for nearly a decade.

That relationship isn’t going anywhere.

Earnhardt Jr. and Nationwide have announced that the NASCAR legend and long-time Nationwide member will remain a spokesman after signing a multi-year personal services agreement with the company.

“I’m excited to be continuing my partnership with Nationwide,” Earnhardt Jr. said. “The relationship I have with them is very special to me. They’ve been with me through most of my life –as a sponsor and also a company that I’ve come to depend upon to protect the many different aspects of my life. I’m proud to represent them and look forward to sharing my Nationwide experience with others for years to come.”

Much as he did while driving the No. 88 Nationwide Chevrolet, Earnhardt Jr. will work with Nationwide to promote the company’s products and services that provide protection and financial planning solutions. He will also make appearances for Nationwide at key events such as national sales conferences and other industry events.

“Dale has been a Nationwide member since he was 16 and owns several Nationwide products including auto, home, commercial and pet insurance, making our relationship with him one of the more authentic partnerships in sports,” said Jim McCoy, Nationwide’s associate vice president of Sports Marketing. “When he told us he would be stepping away from racing full-time, we immediately began developing the partnership to continue that relationship outside of the car. We’re excited Dale will remain a part of the Nationwide family as he transitions to his life off the track.”

Nationwide will use opportunities with Dale in social and other media to support their primary sponsorship with Hendrick Motorsports and Alex Bowman, the new driver of the No. 88 Nationwide Chevrolet. The company will also continue to work with Dale in his efforts to raise awareness and funds for Nationwide Children’s Hospital in Columbus, Ohio.

Schedule

Standings

After Ford EcoBoost 400

Homestead-Miami Speedway | 11/19/2017
RankDriverPointsBehind
1Martin Truex Jr. (P)50400
2Kyle Busch (P)5035-5
3Kevin Harvick (P)5033-7
4Brad Keselowski (P)5030-10
5Chase Elliott2377-2663
6Denny Hamlin2353-2687
7Matt Kenseth2344-2696
8Kyle Larson2320-2720
9Ryan Blaney2305-2735
10Jimmie Johnson2260-2780
21Dale Earnhardt Jr.668-4372